Saurav Roy

Founder - RoyStudio, Co-Founder - Switch

Saurav Roy is a designer, strategist, and co-founder of Roy Studio and The Switch Studio, working across design systems, placemaking, and creative strategy. His practice focuses on building meaningful cultural, spatial, and brand experiences that connect people, communities, and institutions. Through interdisciplinary collaborations across architecture, hospitality, culture, education, and public spaces, Saurav develops design-led frameworks that shape how places are experienced and understood. His work is driven by systems thinking, narrative building, and the belief that design can act as a catalyst for social and cultural transformation.

Upasana Nattoji Roy

Founder - Switch, Co-Founder - RoyStudio

Upasana Nattoji Roy is a multidisciplinary artist, filmmaker, and creative director whose work brings together art, technology, film, and motion into immersive forms of storytelling. Her practice spans animation, moving image, experimental media, and interactive experiences, often combining digital and physical mediums to create layered sensory worlds. Trained as a dancer and deeply influenced by movement-based practices, Upasana brings a choreographic sensibility to her visual language and narrative approach. With experience across animation, motion design, performance, and contemporary visual culture, her work explores new ways of storytelling that connect emotion, technology, and embodied experience.

Anupam Yog

Strategist in Residence

Anupam is a creative strategist focused on the intersection of experience design and urban innovation. Through his research and advocacy on placemaking for healthy habitats, he seeks to develop a "Conscious Cities Index", which explores the connection between community well-being and a city's urban design. Anupam is an avid practitioner of meditation, and initiated The Big Sit in 2020 – an intentional, slow growing social meditation movement – from Singapore.

Smita Sohoni

Design Associate

An artist and illustrator who graduated from the MIT Institute of Design with a degree in visual communication design, she has worked with various design studios based out of India. Food and alcohol communication design, branding and packaging are her areas of focus and interests. In her free time, she can be found exploring various coffees and the world of mixology.

Namya Gupta

UI/UX Designer

"Design was never part of the plan, but somehow, I stumbled into it and I'm so glad I did. There's something about taking a scattered mess and turning it into something that just works. It feels like solving a puzzle where the pieces keep changing shape."

At Switch studio, I found the kind of space I always imagined design should be, where ideas flow freely, conversations are lively, and every project is a chance to learn something new.

Working with Roy and Upasana and getting to see their approach to each project taught me a lot, showing me that great design isn't just about aesthetics, it's also about thought and intention."

Srishtii Shubash

Material Designer

"As a child, I was oddly fascinated by my grandfather's glasses. Never met the man but with every story I heard, those glasses started to feel like a window into who he was. It made me realise how objects can outlive people and still tell powerful stories. That curiosity spiralled into a career in design. I like to explore the intersection of materials, purpose, and story in everything I create.

Thanks to Upasana and Roy, my perspective has expanded in ways I hadn't imagined. Their wildly diverse body of work never ceases to spark ideas and admiration.

And when I'm not doing that, you'll probably find me halfway through an impulsive road trip, wondering if buying that random kayak was a good idea."

Taher Kapadiya

Motion Designer

"The first time I watched Akira, I knew animation was it for me. Since then, all I've wanted to do is create worlds, tell stories, and bring ideas to life through design and animation.

Getting to do just that at switch and roy studio, while also feeding everyone here an unsolicited stream of internet lore and Godzilla facts (whether they like it or not), is honestly the dream.

Design and animation is when I'm at my happiest. And having a work environment that's this fun and collaborative just makes it even better. Ideating on projects with Upasana, Roy, and the rest of the team turns every process into a playground of ideas."

Nalini Roy

Permanent Intern

Nalini Roy is a Goa-based multidisciplinary artist and student at The Learning Centre Goa. Her practice spans visual art, music, and writing, reflecting a deep engagement with creativity across mediums. Alongside being a published author, Nalini is also an accomplished jazz musician — performing as a pianist, drummer, and vocalist. Her work is shaped by a curiosity for experimentation, storytelling, and improvisation, bringing together diverse artistic influences into a distinctive creative voice.

Yean Fai

Admin Head / Advantedge Advisory

With 14+ years of diverse experience, I specialise in operational excellence, quality standards, and client interactions. As an Operations Lead, I bridge the gap, enabling business owners to focus on scaling and funding while I review workflows, establish efficient processes, train teams, and identify improvement opportunities.

Andrea

Admin / Advantedge Advisory

I love keeping things organised and running like clockwork. Give me a messy spreadsheet and I can turn it into a masterpiece, I actually get a kick out of formatting Excel sheets and finding smarter ways to make software work harder. I believe good organisation makes great ideas possible and yes, my LEGO collection is sorted by colour and size.

Haku

Dog 1

Haku has mastered the art of sleeping and eating. Haku's love for people is second only to his devotion to napping and snack time.

Izzy

Dog 2

As the security head, Izzy takes his job very seriously, guarding the studio from constant threats from couriers, swiggy deliveries and anyone walking outside.

Nonja

Just a Cat