CURRY & CYANIDE

    The Jolly Joseph Case

    Curry & Cyanide: The Jolly Joseph Case delves into the disturbing saga of a suspected serial poisoner in Kerala. The title design crafted by Switch Studio introduces viewers to a world where ordinary lives harbor deep secrets. The design team worked closely with director Upasana Nattoji Roy to create a title sequence that echoed the intricate narrative and unsettling tension beneath the surface.

    2024true crimedocumentarypromax goldkerala

    Awards & Mentions

    Promax India 2024 - GOLD - Best Title Design

    Poison serves as both weapon and metaphor in the film, and the design process began with visual explorations around chemical aesthetics, subtly weaving motifs inspired by toxic substances into the motion graphics. The result is a layered, immersive system where titles emerge and recede like fragmented clues—like solving a puzzle whose pieces continuously shift in shape. The visual rhythm mirrors the documentary's narrative arc, building unease and curiosity from the start. Subtle animation of archival imagery, typography, and paper textures heightens the documentary's investigative tone. Each frame transitions deliberately, engaging viewers in active interpretation while maintaining visual cohesion through a custom motion design system and style guide. This ensured consistency across all elements of on-screen text and graphics. The title design won the Gold Promax India award for Best Main Titles—a testament to its precision in setting mood and tone for the documentary. It functions not merely as an intro, but as a visual narrative scaffold, inviting audiences into the unsettling reality of the Jolly Joseph case, where appearances mask chilling truths.

    Curry & Cyanide - The Jolly Joseph Case movie still with title textCurry & Cyanide - Title design logo variations on black background
    Curry & Cyanide - Kattappana aerial view with 291 kilometer distance markerCurry & Cyanide - India map overlay on aerial view